NFLPA's #WorthTheCost Campaign: Why Players Are Pushing for Grass Fields in NFL Stadiums (2026)
The NFLPA's #WorthTheCost campaign is an attempt to shame owners into embracing grass fields, but it's a futile effort. The players' preference for grass is clear, but it's unlikely to become a priority in CBA talks. The league's default bargaining position is turf, and players would have to give up money to get grass. The campaign won't work, as it's too late to reverse the trend, and fans won't boycott games on turf. The fight was lost decades ago, and the players need to make concessions at the CBA table to get grass.
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